Semantischer Mehrwert und Multifunktionalität von ...

Anhang
everything in black and white makes sense. Guiness" (Observer
Magazine GB, February 1996)
28) Häagen-Dazs Ice Cream Cordials: "Flavors too good to keep bottled
up. [...] Häagen Dazs Di Saronno Amaretto and Häagen Dazs Baileys
Original Irish Cream" (Good Housekeeping USA, July 1995)
29) Hazelnut Belgian Café: "Stop the world for just five minutes. Find
time to sip quietly by yourself with Hazelnut Belgian Café. [...] How do
you unplug?" (New Woman USA, September 1995)
30) Heineken: "Heineken refreshes the darts other beers cannot reach." 240
31) Heineken: "Heineken refreshes the parts other beers cannot reach."
32) Heineken: "Heineken refreshes the parts where other beers haven't bin."
33) Heineken: "Heineken refreshes the pets other beers cannot reach."
34) HELLMANN'S MAYONNAISE: "'Marrying you is not something I
can decide about on an empty stomach." (New Woman GB, July 2000)
35) Hidden Valley Ranch Salad Dressing Mix: "As the holidays
approach, remember, good things come in small packages." (Family
Circle USA, December 1995)
36) Highland Spring Natural Mineral Water: "'The Scots can keep their
haggis and shortbread. I'll have their Highland Spring.' (Nathalie Dib,
model) - As they say in Scotland, she likes a drink. [...] Fixing her huge
pool-like eyes on yours, she'll tell you that she can't let a single hour slip
by without opening a bottle. A bottle of natural mineral water, that is.
[...] The healthy type, she jogs [...] She also swims twice weekly. She
can`t remember a time when water wasn't around her. 'Yes, I guess I
drink like a fish and swim like one too. [...] Highland Spring. The
Scottish Water The French Drink." (Options GB, May 1996)
37) Jack Daniel's Tennessee Whiskey: "Jack Daniel's head distiller,
Jimmy Bedford, has lots of folks looking over his shoulder. [...] He
knows Jack Daniel's drinkers will judge him with every sip." (Delaware
Today USA, December 1995)
38) Jameson Irish Whiskey: "Every day, 89 700 000 airline passengers
unfasten their seat belts before their plane comes to a complete stop. –
240 Die verschiedenen Werbesprüche für Heineken Bier wurden mir von Muttersprachlern
übermittelt; leider sind die genauen Quellenangaben nicht mehr nachvollziehbar.
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