Semantischer Mehrwert und Multifunktionalität von ...

Anhang
58) The Royal National Institute for the Deaf: "Sign language for the
deaf. [...] - "For Pete's sake listen!" - "I might as well talk to myself." -
"Wash your bleed'n ears out!" - "Is he a foreigner or what?" - "You got
a screw loose?" - "Get lost." - Just because we're deaf. It doesn't mean
we've got nothing between our ears. So please don't treat us like idiots."
(The Sunday Times Magazine GB, April 1996)
59) TOP JOBS ON THE NET: "TOP JOBS FOR TOP ... If you're a top
banana, visit topjobs.net and get the pick of the top jobs - with the top
companies. [...] Now doesn't that sound tasty?" (Cosmopolitan GB, July
2000)
[Abbildung einer Banane, Spiel mit Text-Bild-Ebene]
60) UNISYS Information Management Company: "Without Unisys
Desktop Services, supporting each computer user can run up quite a
bill. [...] Fortunately, Unisys Desktop Services can bring these costs
under control. [...] And Help Desk, a 24-hour software support line that
gives your users the answers they need. First time, every time. [...] And
hurry. Because the bill you're running up now can only get bigger."
(Byte USA, February 1996)
61) Vinci construction company: "We have translated the expression
'making ends meet' into all the languages in the world. – The Casco de
Gama bridge in Lisbon was designed, financed and built by Vinci and
even now, we are responsible for its smooth day-to-day operation. As
the leading construction company in Europe, Vinci is committed to
getting people, ideas and techniques moving, and makes it its business
to find the best solutions that make towns better, safer and more
efficient places to live in. Quality of life is something that has to be
built, we make it happen." (The Economist GB, April 1996)
62) VIRGIN HOLIDAYS: "California prospectors strike gold with Virgin
Holidays. [...] Take your pick from L.A. itself. [...] You choose. So stop
your California dreaming." (Observer Magazine GB, 4 February 1990)
[Landeskunde USA: Goldgräber, gold rush in Kalifornien; Intertextualität: Song
"California dreaming"]
63) Virginia Tourism: "Learn The Inns And Outs Of Virginia. - For a free
guide to the bed and breakfast inns that cover our mountains, lace our
262