Semantischer Mehrwert und Multifunktionalität von ...

Anhang
vengeance. Canesten AF is a cream that can get to the root of the
problem. [...] So put your foot down and ask your pharmacist for new
Canesten AF." (Good Housekeeping USA, August 1996)
9) Cascade For Virtually Spotless Dishes: "There are times when you'll
really appreciate a dramatic change in setting. - Cascade with sheeting
action does the dirty work. So clean, it's virtually spotless." (Woman &
Home USA, March 1996)
10) Centrum High Potency Multivitamin: "Centrum makes a science of
being more complete. From A to Zinc." (Family Circle USA, December
1995)
11) CENTRUM VITAMINS: "'I'm not ready for a bus pass. I'm not under
the weather. So why do I take vitamins?' - Don't be fooled. Just leading
a hectic lifestyle can easily mean that you can miss out on getting all the
vitamins and minerals you need. [...] So why bother taking chances?
Better make friends with Centrum." (Cosmopolitan GB, July 2000)
12) CHEER COMPLETE: "Long live your clothes." (Reader's Digest
USA, March 2000)
13) Children's Sudafed: "Lets your child get back to the serious business
of having fun. - Unlike many kids' cold medicines, new Children's
Sudafed relieves congestion and coughs without sluggish, drowsy side
effects. That's because Children's Sudafed contains the doctor
recommended Sudafed decongestant you know and trust- but no
ingredients that cause drowsiness. So it knocks out colds, not kids."
(Parents USA, March 1996)
14) Colgate Cavity Protection Toothpaste: "Our winter forecast is lots of
white with no cavities. [...] Because colgate with fluoride penetrates
teeth to help stop cavities cold." (Woman & Home USA, March 1996)
15) Colgate toothpaste: "Now you can flip your lid without blowing your
tap." (Parents USA, March 1996)
16) COMFORT CLOTHES CARE: "Burn the candle at both ends - then
get rid of the smoke. Comfort refresh puts freshness back into clothes."
(Cosmopolitan GB, July 2000)
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