Semantischer Mehrwert und Multifunktionalität von ...

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them to walk or run the world's most prestigious marathons, or ride in
cycling events. In return, they provide something greater - hope for a
child. We're racing for a cure. Help us cross the finish line. JOIN US IN
OUR RACE TO FIND A CURE." (Self Fitness Special USA, September
1999)
36) Malta Tourism: "Another difference with our taxi drivers is they never
moan about how terrible the weather's been. – They might tell you
about our romantic history that stretches back over six thousand years.
Or how we've got the cleanest water in the Mediterranean. Or that the
seafood in our restaurants is wonderfully fresh and delicious. They
could even point out a club in which to dance the night away. And they
may remind you how all this is just three hours away from Britain. But
they'll never, ever moan about the weather." (Good Housekeeping GB,
July 2000)
[soziokulturelles Hintergrundwissen]
37) Motivark: "Turn his life upside down. – Give him one of over 300
outrageously brilliant gift experiences, from piloting a biplane to
feeding a tiger. Motivark. Life's great experiences." (Good
Housekeeping GB, July 2000)
38) National Software Testing Laboratories: "Before you invest in the
hardware, make sure you're compatible. Buying computer products is a
major commitment. A commitment of time and money. So before you
jump in with both feet, make sure the relationship is going to work. [...]
For more information about the NSTL Seal or a list of manufacturers
who have earned it, call [...] Before you walk down the aisle." (Byte
USA, February 1996)
39) National Trust: "Escape for a day. – There's nothing quite like a
change of scenery to revive your spirits, is there? To unwind and relax
and enjoy time spent with your family and friends. If you're in need of a
little escapism, then the National Trust can offer you endless changes of
scenery. From magical mediaeval castles ito stately moated manor
houses. Lose yourself in acres of unspoilt parkland or one of our
magnificent gardens. Or, take part in one of our many special events.
Why not let yourself go this weekend? We are open throughout the
Summer till the end of Autumn." (Good Housekeeping GB, July 2000)
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