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28th International Congress of Psychology August 8 ... - U-netSURF

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5028.68 University graduates’ occupation expectation and its relevant factors, Yongjian Song,<br />

The <strong>Psychology</strong> Department, Jilin University, China<br />

This Research investigated into the structure <strong>of</strong> university graduates' occupation interest. Four<br />

components <strong>of</strong> occupation expectation were identified. They were occupationed motivation,<br />

self-consciousness, environment-consciousness and personal career development.<br />

5028.69 Optimism and Innovation in R&D processes, David Bush, Richard S. Andrulis,<br />

Villanova University, USA<br />

Product development projects in R&D include many processes that, when improved, rapidly<br />

increase corporate pr<strong>of</strong>its. The impact <strong>of</strong> optimism on innovation was investigated among<br />

pharmaceutical R&D managers. Managers were significantly more optimistic about implementing<br />

small, incremental process changes than large scale transformational changes. Those that were<br />

more optimistic about incremental changes also thought about innovation more frequently. Those<br />

that thought about innovation more frequently used cognitive processes, such as asking the<br />

purpose <strong>of</strong> their work and working backward from their goals. While the sample had not received<br />

training in innovation, the respondents valued innovations that would have long term value.<br />

5028.70 Vocational interests and work values in career counseling: Small but original<br />

contribution <strong>of</strong> values, Toni Babarovic, Iva Sverko, Institute <strong>of</strong> social sciences Ivo Pilar, Croatia<br />

Croatian version <strong>of</strong> Holland's SDS and VS-Value Scale was administered to a sample <strong>of</strong><br />

high-school students (N=827), representative for educational programs for six different<br />

occupations. Using discriminant analysis, we tried to predict school membership on basis <strong>of</strong><br />

students’ interests and values. Results show that efficiency <strong>of</strong> classification based on interests<br />

(56,7%) is better than the one based on values (42,5%), while joint classification (62,4%) just<br />

slightly improves prediction. However, classifications based on interests and values are<br />

structurally different, and in joint classification contribution <strong>of</strong> values is recognizable. Specific<br />

contribution <strong>of</strong> single value <strong>of</strong> creativity is further discussed.<br />

5028.71 Structure <strong>of</strong> vocational interest: Rational versus empirical conflicts, Changjiang Liu,<br />

Wengming Yu, Shuhua Zhang, Yu Shi, School <strong>of</strong> Human Resource Development and<br />

Management, Shenyang Normal University, China<br />

In 1996, Tracey and Rounds proposed a spherical structure <strong>of</strong> vocational interest. In this study, the<br />

plane structure <strong>of</strong> vocational interest intersected by People/Things and Data/Ideas was examined.<br />

The first 48 items <strong>of</strong> Personal Global Inventory were translated into Chinese and the equivalence<br />

<strong>of</strong> translation and back-translation was evaluated. 653 Chinese college students filled out the<br />

inventory. The analysis showed that the structure is fit quite well if ignoring the semantic<br />

characteristics <strong>of</strong> the measurement. Implications on the empirical and rational approaches were<br />

discussed.<br />

5028.72 Women’s career orientation: The factors influencing career orientation <strong>of</strong> women<br />

incumbents <strong>of</strong> public institutions <strong>of</strong> Korea, Wan-Seok Gim, Sun-Hee Kim, Department <strong>of</strong><br />

psychology, Ajou University, Korea<br />

This study investigates factors that influence Korean women's career orientation, and the<br />

relationship among predicting variables and the outcome variable for 262 women incumbents <strong>of</strong><br />

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