28th International Congress of Psychology August 8 ... - U-netSURF

This paper examines the relevance of the organizational commitment construct amongst highly
mobile knowledge workers. South African knowledge workers (n=650) completed a survey
questionnaire that assessed their affective commitment to three commitment foci (organization,
immediate manager, and co-workers), frequency of citizenship behaviours, and intention to quit.
The results confirm the value of distinguishing between employee's affective commitments and
evidence the continued relevance of the organizational commitment construct in that affective
commitment significantly helped explain the variance in salient organizational outcomes.
2094.5 Direct and moderating effects of coping strategies among employees in Hong Kong, Oi
Ling Siu, Lingnan University, China
The study aims to develop scales of coping strategies frequently used by Hong Kong employees;
and to test the direct and moderating effects of coping strategies between stressors and work
well-being. First, 40 employees were interviewed with an open-ended approach and 17 items were
generated. In a survey with 183 employees, a factor analysis of the developed items revealed 4
coping scales (by deleting 2 items): relaxation, rational/cognitive thinking, social support, and
behavioral means. The results show that rational/cognitive coping related positively with job
satisfaction but negatively with physical symptoms, and all of the coping scales were significant
stress moderators.
2094.6 Perceived organizational support and organizational commitment: The mediational
influence of psychological well-being, Meenakshi Aggarwal, Indian Institute of Management,
Ahmedabad, India
Assessed the relationship between perceived organizational support (POS), psychological well
being (PWB), and organizational commitment (OC). 513 managers working in two large Indian
manufacturing organizations were administered standardized measures of SPOS, PWB, and OC. It
was hypothesized that both POS and PWB will influence OC directly and PWB will mediate the
relationship between POS and OC. Regression analysis revealed that POS and PWB significantly
influenced affective, continuance, and normative commitment. Mediation analysis revealed that
PWB mediated the relation between POS and affective and continuance commitment but not
normative commitment. Theoretical and managerial implications of the findings are discussed.
2094.7 Study on factor structure and factor weight of brand image, Xuan Jiao, Yiwen Chen,
Jianhong Lv, Institute of Psychology, the Chinese Academy of Sciences, China
The study was to explore factor structure and factor weight of brand image. 446 undergraduates
accomplished the questionnaires. Image factors of three different product categories were
extracted by exploratory factor analysis. Variance explained method, holistic assignment method
and conjoint analysis were used to ascertain factor weight. Result show that brand image was
composed of several factors which belonged to functional components and meaning components;
image factor structures of different categories had commonness and individuality; function
components of low conspicuous products were more important than the counterpart of high
conspicuous products; variance explained method was not applicable to ascertain factor weight.
2094.8 Analyzing the mechanism of work stress, Liuqin Yang, Xichao Zhang, Hongsheng
Che, Lin Shi, Beijing Normal University, Beijing, China
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