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II Simpósio- artigos agrupados Editado ate pagina 1035

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asileira, como o da plasticidade, da malandragem, do jeitinho, m<strong>ate</strong>rializados no<br />

patrimonialismo, clientelismo, corrupção etc., que foram forjadas junto com os<br />

portugueses, mas que são ressignificadas no jornalismo que se faz na atualidade. O<br />

interesse específico é perceber os modus operandi das dinâmicas produtivas do<br />

jornalismo online que se relacionam diretamente com o patrimonialismo. Desse modo,<br />

desenvolvemos uma pesquisa de cunho qualitativa, respaldada em autores como Bruhns<br />

(2012), Luís de Sousa (2008, 2016) Sérgio Buarque de Holanda (2011), Roberto Da<br />

Matta (1997) e Jessé de Souza (2000, 2016), para pensarmos os conceitos de<br />

patrimonialismo, discutirmos a formação da cultura e entendermos a relação disso com<br />

o jornalismo que se faz on line.<br />

Palavras-chaves: Patrimonialismo. Público-Privado. Cultura Brasileira. Jornalismo<br />

Online.<br />

ABSTRACT: The non-distinction between what is public and priv<strong>ate</strong> is a historically marked<br />

and predominant trait in Brazilian cultural identity. This dubious relationship can be observed in<br />

the national literature that achieved highlights in various ways through characters who<br />

resembled real backwards or anti-heroes. Music, arts and other social segments are also<br />

embedded in this polysemous context that involves the public-priv<strong>ate</strong> relationship. It is,<br />

therefore, from this observation that it is proposed to discuss the concept of patrimonialism in<br />

Brazil, offering a new meaning from the perspective of digital networked journalism. In this<br />

perspective, we intend to make a theoretical-analytical cut from the marks and / or traces of<br />

Brazilian culture, such as plasticity, trickery, “jeitinho”, m<strong>ate</strong>rialized in patrimonialism,<br />

clientelism, corruption etc. that were forged along with the Portuguese, but which are resignified<br />

in today's journalism. The specific interest is to understand the operandi modus of the<br />

productive dynamics of online journalism that are directly rel<strong>ate</strong>d to patrimonialism. In this<br />

way, we develop a qualitative research, supported by authors like Bruhns (2012), Luís de Sousa<br />

(2008, 2016) Sérgio Buarque de Holanda (2011), Roberto Da Matta (1997) and Jessé de Souza<br />

(2000, 2016) , to think about the concepts of patrimonialism, to discuss the formation of culture<br />

and to understand the relation of this with the journalism that is done online.<br />

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