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Factors Affecting Accounting Students Academic Performance in University<br />

Malaysia Terengganu<br />

Nurul Nadhilah Binti Feizal<br />

Supervisor: Dr Shahnaz binti Ismail<br />

Co. Supervisor: Dr Wan Zuriati binti Wan Zakaria<br />

Bachelor of Accounting<br />

School of Maritime Business and Management<br />

In today’s new challenging world, students are facing various barriers to be successful in<br />

the university. Technology is one of the main influences as students are exposed to<br />

various new upcoming online technologies such as online games and social media which<br />

affect their intention to study. Among the factors are parental contact, student attitude,<br />

lecturer teaching effectiveness, extra-curricular activity, student’s learning pattern, credit<br />

hours taken and technologies. Therefore, this proposed study seeks to identify the factors<br />

that affect academic performance among accounting students in University Malaysia<br />

Terengganu. The data will be collected through self-administered questionnaire survey<br />

which will be distributed to targeted 300 students. The research results are expected to<br />

provide valuable insights to the university especially the faculty & the program coordinator<br />

in order to improve and re-design the academic curriculum to be parallel with<br />

the new era of university education that moves towards Industry Resolution 4.0.<br />

1519 | UMT UNDERGRADUATE RESEARCH DAY 2018

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