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A Case Study: The Analysis of Imbalance Cargo Performance Throughput<br />

at Kuantan Port<br />

Mastura Binti Mohd Abd Kadim<br />

Prof Madya Dr Mohamad Rosni Bin Othman<br />

Bachelor of Management (Maritime)<br />

School of Maritime Business and Management<br />

The imbalance of cargo performance in maritime industry has existing numerous of<br />

problem and it can influence the port developing. The imbalance of cargo performance<br />

can give one impact to the performance of the port operation. The purpose of this<br />

research is to study the factors that influencing imbalance of cargo performance, the<br />

impact from imbalance of cargo performance and to develop the strategies to maintain<br />

cargo performance at Kuantan Port. To achieve the research objectives, the data has<br />

been collected through questionnaire and interview with several department of<br />

Kuantan Port. The researcher analyzes the data to get the result in SPSS software<br />

within using analysis of descriptive analysis. The result has been show that the<br />

responses of respondent from department of Kuantan Port help the researcher achieve<br />

the research objectives regarding the imbalance of cargo performance at Kuantan<br />

Port. The result obtained can make the researcher get the recommendations or<br />

solution in solving the problem regarding the imbalance of cargo performance.<br />

1601 | UMT UNDERGRADUATE RESEARCH DAY 2018

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