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Determinants of Employee’s Reaction toward Sexual Harassment in Hotel<br />

Industry<br />

Nurhidayani Fairulazhar<br />

Supervisor: Prof. Madya. Dr. Ahmad Munir Mohd Salleh (Embat)<br />

Dr. Azlinzuraini Ahmad<br />

Bachelor of Management (Marketing)<br />

School of Business and Maritime Management<br />

Although various efforts and approaches have been used by the organization in<br />

combating misconduct in the workplace, sexual harassment is still an important ethical<br />

issue in the hotel industry that impedes the welfare of employees. One of the reasons for<br />

the failure to address the issue is the reluctance of the victims to report the unethical<br />

misconduct. The purpose of this study is to develop a conceptual framework on the<br />

underlying factors that affect employee willingness to report the sexual harassment case.<br />

Based on the literature review, we argue that demographic factors, the awareness, the<br />

current policy on sexual harassment, training programs and organizational climate are<br />

critical factors that closely linked to the employee's reaction as the expected result show<br />

that there are positive relationship between the factors and the reaction. This is a cross<br />

sectional study as it relies on the collection of data through a distributing 277<br />

questionnaire survey to employee’s hotel in Kuala Terengganu, Malaysia.<br />

Keyword(s): Reactions towards Sexual Harassment, Hotel Industry, Training Programs,<br />

Organizational Climate<br />

1551 | UMT UNDERGRADUATE RESEARCH DAY 2018

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